Tag Archives: voice

In Out? In Out? Or shake it all about?

Voiceover people do what we do for numerous and varied reasons.

We’re all different people from different backgrounds with different circumstances and different motivations. Some motivational factors may be more common among us than others. Family is a big one for me, it might be for you too?

But there’s an even bigger motivator for me. To explain it, I first need to cover two separate and discrete areas:

Input and output.

Many people make, in my opinion, a mistake with their focus. They spend too much time focusing on output. I have seen it time and time again in many walks of life. Chasing a ‘number’. Seeking a ‘success’. Aiming at a particular ‘outcome’. Now don’t get me wrong, it’s important to measure the outcome. After all:

If you don’t know where you’re going any road will take you there.

Often incorrectly quoted as a line from Alice in Wonderland – but the paraphrase works here.

I am a huge fan of goals. But. I’ve learned that setting the goal, measuring the outcome or deciding ‘what great looks like’ should only be a small proportion of our focus. Output happens, it’s a ‘result’, an ‘outcome’. And it happens well, after we’ve finished working on great quality input.

Pareto sits nicely here for me to express a good balance:

  • 20% of our time working on, measuring and reviewing output
  • 80% of our time working on, measuring and reviewing input

So how can this apply to voiceover?

I’ve built my own recording area – as most of us have. That’s involved everything from carpentry, to rearranging furniture. From treating the walls, to moving around the room. Of course none of that input effort is driving the result whilst I’m working on it. Plainly, It’s not getting me a role there and then. Obviously that input is going to affect output at a later time. Our input is ongoing, and we work hard at it:

  • We create studios
  • We buy expensive equipment
  • We practise our practice
  • We learn ( every day is a school day )
  • We audition
  • We fail, often – because it’s in the nature of what we do. Picture the door-to-door brush salesperson with his philosophy, “Every door that slams in my face, gets me one closer to the customer who will buy!” That’s us!
  • We learn from our failures and we get better.

All this is input.

As a result of working on this, we deliver quality output in the form of our recording. But it’s the next bit which REALLY adds the magic for me:

Seeing this ‘output’out there‘.

The words we’ve delivered, crafted, worked up, transformed into something relevant and useful and interesting. Those words, sitting out there in the ether. With a life. People listening to them, and commenting on them. Sometimes even enjoying them!

That’s where the true magic is for me, that’s what makes it all worthwhile.

So next time you’re trying to work out why you didn’t get that role. Or trying to deliver the same sentence for the 13th time in an audition. Or spending time experimenting with the sound. Or marketing your business with seemingly no response – remember, it’s all input, and it’s all good. And the better quality the input, ultimately the more rewarding the output.

Have a great week.

Steve

Room in voiceover for new arrivals? The MORE the merrier!

Ah, the perils of expressing yourself in 140 characters or less!

This week I got involved in a little bit of Twitter to-and-fro about a particular aspect of our industry. The subject matter is irrelevant. Suffice to say people expressed their opinions, and most of those people acted respectfully and with dignity.

But as we all know, Twitter is not the place to get a nuanced and complex point across. Many have fallen foul of it – just remember Emily Thornberry’s White Van debacle. We’ve all seen examples of people who put the ‘Twit’ in ‘Twitter’.

The voiceover world is a great place to be, and there are so many helpful and supportive people in our community. Something I’ve never experienced on quite this scale. There are tremendous people who go out of their way to offer a helping hand to those on the first rung of the ladder, and it makes me proud to be a part of it.

People like:

Abbe Holmes(www.abbeholmes.com)

Derek Chappell(www.thevoiceofyourbusiness.com)

George Whittam(vostudiotech.com)

Dan Lenard(danlenard.com)

Bill DeWees(You Tube Channel)

Gary Terzza(www.garyterzza.com)

And there are MANY more.

Yes of course, no one is going to deliver your career for you. Each of us has worked hard to get wherever we have got to, and these people know that giving something back helps to grow the business.

There’s a difference between ‘community’ and ‘charity’. None of us do what we do just for altruistic reasons. But almost everyone I’ve had the privilege of coming across enhance that sense of community. That can only encourage more people to join our ranks.

No one is going to deliver your career for you

I want more people to come into voiceover. It’s a dynamic, interesting and inspiring business. The more people coming in, the stronger the competition, the more it inspires me to do well. And so we all grow.

Yes of course there are people who will take a ‘self-centred’ or judgmental approach – there always will be. I don’t need their affirmation any more than they need mine, and they can go on their way.

Howsoever you define ‘success’ in our business, it takes perseverance, determination, hard work and a positive attitude.

The difference between our community and many others I have worked in is that VO people encourage success among their colleagues. That’s healthy and totally the right way to grow our industry.

So this is just me saying ‘thank you’ to those people for helping me be part of a tremendous industry. For supporting me in my early career, and just being one of the best bunch of people who I am privileged enough to call colleagues.

And in some cases ‘friends’ (and you know who YOU are!).

Have a GREAT week

Steve

 

 

 

“A lexicon of linguistic limber-ups and verbal verbosity!” The voiceover artist’s playground

Q) What’s the difference between a buffalo and a bison?

A) You can’t wash your hands in a buffalo.

That joke sits in my top ten of ‘Dad’ jokes which become funnier with each telling. Well they do to me anyhow.

In order for that joke to stand a chance of working, it needs two things:

1) A passing appreciation of the spoken vernacular which can transform the word ‘basin’ into the word ‘bison’

2) To be said, and not written down.

I have spent this week voicing some interesting pieces. From another ‘JC soundalike’, (‘Cleese’ not ‘Christ’) to a simple piece for a finance company. I realised today that it was already March, and I’m 1/6 into another year of talking to myself in a padded room for money.

And I love it!

The world of voiceover is not for everyone. It can be lonely. It can be frustrating. It definitely isn’t going to present me with the dilemma of deciding which Learjet to take to work this week! But, it is rich, rewarding and the most satisfying vocation.

        I count myself privileged to be a part of it.

To be the one who brings to life (often) carefully crafted words, created by (usually) excellent scriptwriters, is remarkable.

Breathing gist, essence and meaning into a paragraph of text is a significant responsibility. It’s also a real privilege. We are presented a page of words, sometimes with a short brief on style, and then we give it ‘sense’.

We wrestle with homophones and heteronyms. We put polysemes in context and handle homonyms. I wonder if I’ll ever have to deliver that famous line:

      “Buffalo buffalo Buffalo buffalo buffalo buffalo Buffalo buffalo”

I count myself lucky – I could be stuck in an office, talking to myself, for money. But I’m not, and I’m grateful.

So, before I fire up the e-mail and look at this week’s verbal challenges, it’s time to cook the Sunday roast.

First step of course to any cooking – wash hands. Where’s that copy of National Geographic?

Have a GREAT week.

Steve

Shiny things and the latest gear!

Sometimes people ask me how I got into voiceover?

Well, like many of my colleagues, it was a combination of things. I started out under the guidance of a talented film maker producing my first film narration several years ago. Eventually, after much trial (and error) I got some training, practiced (a lot) and learned about what works and what doesn’t.

Also similarly to many of my colleagues, I’ve always been interested in audio and recording. From making tapes on my portable cassette player in my bedroom in the late 70’s – to recording in the 80’s on a 4 track recorder (Yamaha MT-120)  through my mixer (Realistic 32-1200) mixer via my digital delay (Yamaha REX 50), a cheap mike and failed attempts to hook it all up to my Atari 1024st!

This was the kit which took pride of place in my bedroom back in the day:

old-kit

I wish I still had this gear, hopefully someone somewhere is getting some use from it! These days you can do everything the above did with a modern smartphone, and a handful of apps!

And today’s apps don’t need to come with a pencil:

unspooled-cassette-tape-2

But I love music, I love playing with sound – and I love gorgeous kit. I’m a sucker for it!

Unfortunately my love of the latter is tempered by overriding priorities to my family, life and the inconvenient need to eat every now and again. This has meant that I am usually an observer of sexy kit instead of a consumer!

The cover image is of course what a DJ works with these days when playing out, although this one seems to have forgotten his records!

I do all my VO work on good quality but relatively modest equipment, and I’m rather pleased that age has taught me to be able to focus on how I deliver my sound well – not doing it via the latest FLASHIEST gear. In my early 20’s I WOULD happily have all the gear and no idea, these days wisdom has kicked in – thank goodness!

We know that voiceover is about the delivery, and you don’t need the most expensive gear to deliver great quality work to many happy clients.

However, that doesn’t mean I don’t LUST after lovely stuff – and I’m TOTALLY envious of my colleagues who enjoy gorgeous vintage mics, powerful computer hardware and ‘racks of beautiful studio gear doing nuanced and sumptuous things with sound’.

Don’t get me wrong – I’m not suggesting these colleagues haven’t earned the right to use this great equipment through many years of work, dedication and practice.

(There are a few people who DO think that having shiny kit is all you need. But I don’t really consider them colleagues, and I do wish them luck as it must be tough making a living $5 at a time.)

I know my place, I know what works for me, and my clients seem to be very happy with the results.

But, in the spirit of that walk down memory lane – and my once youthful desire to own the next best shiny and new thing – I’d like to know:

1) What piece of equipment have you owned in your audio life which you have fond memories of?

2) What would you LOVE to have plugged into your setup which you currently don’t?

Your answers to number 2 will increase the size of the ‘stuff I want’ folder on Evernote – but DON’T LET THAT STOP YOU!

Now, where’s my TANDY catalogue gone…

SteeVO

 

With a little help from my friends…

A first!

What follows is a collaborative blog produced by a bunch us VO artists explaining how we’re using technology to drive the human connection in what can be an isolated business…

With a Little Help from Our Friends

How Monthly Meetings on Google Hangouts are enriching the VO journeys of 6 voice-over artists

By Carrie Afrin, Debby Barnes, Mike Broderick, Mel Elliott, Steve O’Neill, and Guy Slocombe

Beginning in April this year, a group of four of us (Debby, Mel, Mike, and Steve) started meeting once a month on Google Hangouts to talk about all things voice-over, share our experiences, and offer each other support, encouragement, and advice.

The experience has been tremendous – one we’d recommend without hesitation to voice-over artists and voice actors everywhere.

We thought we’d share with you how we started our group, how it works, why it works, and what it means to each of us.

How it began

The four of us had a shared connection:  We’d all taken part separately in Gary Terzza’s VO Masterclass, and subsequently met each other through Google+ and Twitter, although to this day we’ve never met in person.

We got along well and found ourselves sharing tips and advice on social media. Mel had experimented with Google Hangouts with a couple of us to test it for use with a client, and then Mike suggested meeting regularly in a Google hangout, as he’d had a good experience taking part in meetings of the VAU Mic Check.

After a flurry of emails and diary checking we settled on a set date and time to meet once a month, with Steve taking on the duties of sending out the meeting invites on Google+.  (Thank you Steve!)

How it Works

We meet on the last Friday of each month at 11a.m., and the meetings run from 60-90 minutes. Because we’re all based in the UK and in the same time zone, it made it easier for us to find a time when we could all meet.

(If you’re inspired to use Hangouts for your meetings, one thing to consider when using Google+ to send invitations is that it seems to apply different time zones to different accounts, even if you select the same time zone (such as GMT) for the meeting. This is something we learned when our first Google+ invite requested we meet at 4am!)

There is no set agenda or formal structure, although we generally start each chat with an overview of how we’ve each done over the month.

From there the discussions can flow across a wide variety of topics from pre-screening Debby’s brand new commercial demo (which is superb), to hearing about booked jobs or interesting auditions over the past month, to learning how Steve’s sharp, new marketing videos are being received by his local business community, to the tricky issues of dealing with awkward foreign translations, or setting voice-over rates.

All discussions take place in a safe, supportive environment, and everyone has time to speak and ask questions.

It’s worked so well that we’ve even agreed to cross-refer each other to potential clients when our individual voices and skill sets don’t suit a given project.

Why it Works

To a person we’re all positive, supportive, and helpful people who ensure that the group remains an open, non-competitive forum. This is critical to the group’s success.

We take a professional approach to voice-over and are dedicated to mastering the craft (none of us would touch Fivver with the proverbial barge pole).  We’re generally new to the industry (with our individual experience ranging from 6 months to three years), and most of us have come into voice-over after a career change – with the majority having worked in corporate or business – support positions.

Our group also has gender balance (with three females and three males), decent geographic coverage across the UK (the Southeast, Midlands, and North of England, as well as Scotland), a bit of international flair (with 4 Britons and 2 UK-based Americans), and varied voice styles and unique selling points.

What started as the VO Fantastic Four (a tongue-in cheek effort to “Marvel-ise” our little group) has recently grown to the VO Super Six, with the addition of Guy Slocombe who joined us for the first time in August, and Carrie Afrin who will join us in September.

We’ve decided to cap the group at 6, as we feel this would give us the maximum amount of wide-ranging input and advice, while allowing each of us enough time to speak and ask questions.

What it means to us

Carrie Afrin (http://www.carriesvoice.co.uk/) – Female Scottish Voice-over Artist (Scottish Highlands, Scotland)

“I am very new to the group, but I am loving it already!  Everyone has been so supportive of each other, and it is great to have the guys on hand for some feedback on a voice file or a marketing idea.

I like the idea of sharing our marketing efforts and ideas. Sometimes when you try something different in your campaign it can take up quite a bit of time and effort. I’m working on quite a big marketing project at the moment, and I’ve discussed it with the team. This way I can test it out, and if it is successful then maybe one of the others could do it for their campaign. On the other side, if it turns out to be unsuccessful then it is only my time that is wasted rather than a few of us, and the rest of the group know not to bother with that particular activity.

As a group we can test out a lot more marketing strategies than we could individually. The way I see it, increased marketing can only make our individual businesses stronger.”

Debby Barnes (http://www.debbybarnes.com/) – Female American Voice-over Artist (Oxfordshire, England)

What I’ve experienced in this particular posse can never be underestimated.  Sharing lives, stories, experiences, values, and views has been profitable, uplifting and comforting as well.

The individuals involved are marked with the same kind of open, honest, affable and gracious qualities that the Voice-over Community as a whole is marked with.

And because I haven’t enjoyed the luxury of getting to one of the coveted VO conferences yet (…though I’m panting for the day I can!), this Google+ circle has been such a boon.

Voice-over professionals all over the globe share an isolated, home-studio/ “cave-dwelling” lifestyle, so this is a welcome hangout. After all, it gets lonely inside our “caves”.

Mike Broderick (http://www.mikebroderickvoiceover.com/) – Male American Voice-over Artist (Essex, England)                                                   

“For starters, all the members of our group seem to be very good and nice people, and I’m so glad to be getting to know them.

They are incredibly generous, helpful, and supportive. Each has gone out of their way to help me, and I’m very appreciative.

Mel has pointed me in the direction of some sizeable auditions (which ultimately connected me to the Voice Realm and auditions through Marc Cashman) and also recommended me and Steve to a video producer.  Steve has shared his tips for creating great voice-over marketing videos.  Debby has informed me of an excellent demo producer (Anthony Reese) to consider when I need a new demo, and Guy has offered to master music into some of my audio files.

In addition, my compatriot Debby and I have discussed the special challenges and opportunities associated with being American voice-over artists based in the UK.

Every month I’m inspired to hear how the other members of our group are booking jobs and chasing their VO dreams with gusto, and I’m very happy to be a part of their journeys.”

Mel Elliott (http://www.melsbritishvoice.co.uk/) – Female English Voice-over Artist (Leicester, England)

“A request from a client to direct a session using Google Hangouts resulted in my first ‘face to face’ meeting with Steve & Mike.

Having only hooked up on Google+ via the Mighty Mr Gary Terzza, it was a bit of a punt to be honest to ask them to test it out with me before I met with my client for real.

I was astonished how readily they both came to my rescue – fully kitted out Superman style with their pants outside their trousers!  Well, they may well have been for all I could see!  Up until then, other than Gary’s support, I’d pretty much followed the solitary VO journey using the endless streams of information online … and I can tell you I’ve never looked back.

With the infectious enthusiasm of Debby to add to the mix, our first Google Hangout was a breath of fresh air for me – an excited sharing of experiences, pearls of wisdom, and a realisation that we have something special here!

With Guy and Carrie on board now, too, we’re a force to be reckoned with!  The breadth of background, knowledge, styles and skills coupled with a willingness to share it with each other is, without a doubt, a recipe for continued success and growing friendships for us all!  And I for one am delighted to be part of it!”

Steve O’Neill (http://www.steveoneillvoice.com/) – Male English Voice-over Artist (Hampshire, England)

“When I first set out in voiceover, I found the VO community to be the most supportive, accessible, considered, and balanced group of people I have EVER worked with. Whilst we all want success, it does not come at the expense of other VO artists – a truly refreshing balance.

Having the benefit of being able to video conference with like-minded VO people, the monthly hangout is invaluable. It lets me catch up, have a laugh, learn and find out how other people solve the challenges I’ve been faced with, without fear of criticism or ridicule. I find myself being totally honest (a little too much sometimes!)

It also enables me to test my ideas with a group of people who can offer a balanced, considered and – most importantly – real world viewpoint.

At first we had considered various lengths of time, but monthly seems to work, and they don’t half come around quickly!

I love being able to share, critique, giggle and generally keep in touch with reality each month.

  • Debby is our voice of experience, and one of the kindest people I know.
  • Mike offers a truly rounded viewpoint, and loves the ‘tech’ side of what we do.
  • Mel perhaps has the most similar background to me, and defines the word ‘professional’ – she keeps me in order too!
  • Guy brings a wider spectrum of experience, and has some fab tips!
  • Carrie is a tornado of ideas, enthusiasm and energy – can’t wait for our next session and for her to join us.

I would thoroughly recommend meeting up with your own group of peers/colleagues/friends using Google Hangouts, particularly if you’re looking for something informal and straightforward.

I’m looking forward to the next session, gang!”

Guy Slocombe (http://www.guyslocombevoiceover.com/) – Male English Voice-over Artist (North Yorkshire, England)

“After 20 years working in the corporate sector, I decided to change my life and follow my dream of becoming a professional VO artist and actor.

I hooked up with Gary Terzza and then went for it (and continue to do so) at 100mph, with the result of now having clients in the USA, UK, Europe, and India in addition to being on Spotlight.

It was through a conversation I had about ipDTL (Yes, I know, but at least it’s not about the weather) that led me to Mike Broderick’s door.  We were able to help each other out and get a connection via ipDTL in advance of any clients wanting to use this medium.

To me that sums up the ethos of the members of the VO community I have met so far.  We are all in the same boat, locked away in our acoustic-tiled cell with optional bass traps (stop it!) loving what we do, wanting it to be the best and of the highest quality.

Through Mike I have joined the group, and it has been a real pleasure to spend time with fellow VO artists.  We can share our knowledge and experience to help each other, and you know what…we are all unique and bring our own skills to the table.

If someone asks me now whether I can recommend a genuine American voice…Yes I can, y’all!”

For more information about our Google Hangouts group, or if we can assist you with your voice-over project needs, please contact: Carrie, Debby, Guy, Mel, Mike, or Steve via our websites.  We’re always happy to help!

 

 

 

This much I know… 10 things I learned from getting into voiceover

There are people in this business 30 years or more – who have forgotten more than you or I will ever learn.

Even after a few months, you quickly realise that the learning curve is steep.

As a relative newcomer to voiceover, I discovered quickly that the people in this world are the friendliest, helpful, accommodating and kindest bunch of characters I have ever come across.

In my very early days, it became clear that there is a wealth of experience and knowledge out there which is massively helpful when you’re starting out. Now In an effort to give something back, I thought I’d jot down the things I learned VERY quickly about VO – in order to help people aiming to get into this world understand what can happen early doors.

If someone benefits from this list, then perhaps I’ve given a small leg-up to people considering this path. It’s MY experience, yours may be different – but we’re all different so embrace that.

1) It’s not easy

You need time, dedication and tenacity to learn how to do things the right way. Liken it to being a mechanic – you might be able to do a crash course in car repair in a week, but in order to make a success you still have to do your apprenticeship, turn out good quality work, build a customer base, open your business and grow it – and that takes time. If you want an overnight success, don’t bother reading the rest of this.

2) Prepare for rejection

Clients will make decisions about whether you are right for their project or not based entirely on subjective factors. Accept it, and enjoy it. It’s part of the game

3) Get the right kit

Don’t think you can compete with the thousands of others out there by recording into your smart phone nestled in an egg-box, you need to invest in professional equipment. There is lots of useful resource to help you choose, but work hard to find what’s right for you. Equally, don’t overspend in the early days – it’s not a wise investment. Hone your VO skills first in order to learn what YOU need from your gear. £300 will get you started, but do your research and spend it well.

4) Get a coach

If you only take ONE thing on board from what I learned, get a coach who KNOWS their stuff. They can guide you through the minefield of anecdotes and advice. Mine is Gary Terzza and he is FAB.

5) Practice

Did I mention that It won’t happen overnight? It will happen if you apply yourself and work on it every day.

6) Try everything

I surprised myself by getting work on projects outside of my comfort zone. You’re learning a new craft, so you need to learn where your boundaries are too. That means getting things wrong, but mistakes are VITAL because you learn from them.

7) Don’t undersell yourself

If you’re going to spend just 2 hours a day practicing and auditioning, that’s 56 hours a month honing your craft. If you spent 7 working days a month learning to be a mechanic, would you then carry out a full service on someone’s car for 5 dollars/pounds/Euro? Resist the temptation to do cheap work early on, if you want to do something for free – try a charity

8) The wall

There will come a point when you start questioning whether this could deliver a return, if you have to adjust something do it – but if you want success you MUST persist. This ‘wall’ may come at 2 weeks, 6 months, or longer – when it does remind yourself why you set out and don’t let that evaporate.

9) Don’t cut yourself off from the real world

A significant amount of work is to be had online through so called pay to play agencies etc. That’s VO life, but it’s not the whole picture. You need to get out there in your local market and tell people what you can do for them. Use contacts, local businesses – anyone who can help you find out where there’s work, and respect these contacts, you never know when they may have something helpful.

10) Enjoy it

This is a remarkable world, and potentially a life-changer if you can succeed. Don’t lose sight of how interesting and enjoyable it is, even in the tough times. Every recording you make is unique, and could never be replicated by someone else. Cherish what’s unique about you.

11) Who said there have to be 10?

The voiceover world is (as my coach calls it) a contrarian lifestyle. That means working weekends, evenings, quickly, being flexible, doing what’s necessary. But the rewards in terms of satisfaction when that first client chooses YOUR voice over everyone else’s are fantastic, and worth it.

 

If these things are useful to you, then I’ve helped. ENJOY what you are setting out on, you’re about to join the most remarkable group of people I have experienced working with. Use common sense, and a filter when considering the body of advice (including mine!) and you can find your way.

If something seems too good to be true, it probably is. But people in this world have heart and WILL be happy to help you. For more content which I found useful, have a look at the following resource:

Gary Terzza’s VO Masterclass   

The voiceover coach (AUS)

Derek Chappell – the voiceover blog

Marc Scott

George Whittam

Have a GREAT day!

Steve

 

 

Friday’s ramblings – why I think VO is different

I saw this on Pinterest today, and it really resonated with me, particularly after the week we’ve been having in our house.

Many things have changed in our lives over the past few years, particularly over the last year. Among other things, I took the decision to take a career in voiceover more seriously – (If you’ve read any of my other blogs you’ll know how I have found the journey so far, I won’t bore you by repeating it here!).

Even at this very early stage, it has become clear to me that whatever you call this world – voice acting, voice over, voice artistry, there are very different sets of perceptions from those who understand it – compared to those who don’t.

“…you rock up and talk and make money from it…”

There is a fantastic like-minded group of people in the VO community – who show a remarkable level of support, kinship, friendliness and consideration for their fellow VO colleagues, and that community is a very special place – the like of which I’ve not come across before. (To those people, thank you for letting me be a part of it – I hope to be able to reciprocate that support if I can.)

Counting myself hopefully as someone who sits inside the group, I understand how other people’s perceptions are sometimes based on a view that VO is a simple thing, perhaps that you “rock up and talk and make money from it”.

We know it’s not like that at all – It’s about working work hard, being tenacious, persistent and determined. But surely the principles of tenacity, persistence and determination could be applied to any business really if you want to be successful?

Of course there are similar building blocks to any business: you need a plan, some equipment, income to support things while you get it off the ground, technical knowledge and so on.

However, in delivering the actual product, there is something different. For me the thing about VO is that quality of giving something of yourself to every recording.

We read someone’s script, interpret it, consider it, and then deliver it in the way we feel brings the words off the page. In doing so, the voice artist really gives a piece of themselves to the work. In the final cut, it’s in the purest simplest form, their voice.

And then it’s laid bare, and given to someone to judge. Someone with their own needs, values, priorities, perceptions, views – and they will decide if it’s right or not.

If it’s a “YES” – great.

If it’s a “NO” then it’s back to the next audition.

That’s the part that makes it different, that’s where you have to be MORE tenacious than a builder, or businessman or a taxi driver. Because rejection is 95% of what the VO artist handles – daily. And it’s a rejection of our purest, most honest self – put into someone else hands.

I recognise that primarily “NO” is simply that our voice/style/choices didn’t fit, we don’t get upset (if we did, we wouldn’t last very long!).

We do it with passion, effort, focus, determination – and that’s why this quote I referred to at the beginning resonated today. I can handle the individual “NO’s”, what I think they mean, what I do about them in terms of amending style, delivery, interpretation and so on.

BUT for every person who tells me “NO – VO is not a business worth pursuing” – I look at them and remember that they really don’t know what it’s about, and I’m not prepared to accept their limitations. Not this week, not next week – NOT EVER. Even when the person telling me is occasionally that little voice inside.

Thank you for reading, I hope you all have a GREAT day today, and that your “NO’s” are delivered with dignity, and your “YES’s” are plentiful.

Steve